Social Commerce is the new way of E-Commerce. With Social Commerce, a Buy decision isn’t based on what the Seller offers on the Seller website which has been the traditional way of commerce, but rather on a Social Commerce platform that serves to unite a community where experiences are shared and reviewed. The new way of buying online is the social way, or Social Commerce, as is now popularly becoming to get known as.  Ghigg...

To understand how important Facebook commerce will be, you’ll need to take a step back and realize just how large of a marketplace Facebook really is. There are currently over 600 million users with each user connecting to a minimum of 130 friends and roughly 80 different interest groups. Each of these users will spend time posting over 80 pieces of content on their profiles each month. All Facebook users worldwide spend over 600...

For those that participate in social commerce, you will find it necessary to establish a social hub for the products and services you’ll be offering your target audience. Now, a social hub can be classified as a few different things; however, in this post – we will refer to a social hub as a place in which you are providing a social marketplace that people can come to and conduct business with complete and thorough...

It isn’t hard to recognize the success that the social networks have had within the last decade. That success has opened the doors for something even more explosive, and that is the ability for businesses to bring their brick-and-mortar products and services online in a way never before thought possible. Social e-Commerce is mixing online shopping with the social networks. However, not every business is taking advantage of the...

Many brick-and-mortar businesses that do not have an online presence are finding that their popularity has slowly been on the decline over the past five years or so. Of course, the economy has played a big part in this slow down; however, what has become extremely apparent is that many of these, thought to be loyal, customers are now participating in a growing explosion of social eCommerce. Yes, social networks are buzzing with social...