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WHAT YOU GET: You will receive a comprehensive spreadsheet report outlining the various keywords derived from the seed keyword. The report will detail all the essential factors to consider in choosing the set of keywords to optimize the site on.

WHY YOU NEED IT: Organic search traffic is the best form of traffic as there isn’t a cost associated with gaining visitors, other than the investment in search optimization. Organic searches online originate via keywords. Unless a website is optimized for the desired keywords, the sites will not be ranked well by search engines and will not be found.

The method to choosing the appropriate set of keywords is complex involving a variety of factors. These range from number of searches associated with the keyword, competing sites, trends, the value for the keyword etc.

It is important that one carefully analyzes the multi-intertwined factors prior to arriving at a conclusion to utilize a set of keywords to optimize the site on.

WHAT YOU MUST PROVIDE:
We will need your seed keyword (for example “dog training”). You could also provide the desired language (default – english), countries (default – all), positive keywords (default – none) and negative keywords (default – none) to use while researching the keywords.

WHAT WILL BE DELIVERED:
We will deliver a comprehensive CSV spreadsheet with all the relevant keywords associated with the seed keyword.

Each keyword will be carefully analyzed on a variety of factors including:
- Searches representing average number of visitors searching for the keyword monthly
- SEO Traffic representing the maximum potential monthly clicks that a #1 ranked site for the keyword could potentially achieve
- Phrase-to-Broad ratio representing the percentage of phrase-match searches out of broad-match searches for the keyword
- SEO competition representing the total number of webpages globally that mention a specific keyword term in the same phrase order, in search index
- Trends indicating the monthly traffic trends for the particular keyword
- Adwords Traffic representing the total monthly traffic (clicks) that a #1 ranked Google advertiser for a keyword might expect to receive for their ads
- Adwords Competition representing the number of advertisers bidding on a keyword worldwide
- Adwords Value representing the total monthly value (and cost) a #1 ranked Google Advertiser might expect to receive if advertising for a keyword
- SEO Value representing the total monthly value of traffic that a website ranked #1 in search engines for a keyword could potentially achieve.

Note that some of the values in the report might be 0 where values might be non-existent. Results will be fetched for all 3 match types - broad, phrase and exact, and will be delivered in a CSV file for easy sorting and research.

This report is all you will need to assist you in selecting the optimal keywords to search optimize your website.

Tags: keyword research advice - keyword research and selection - keyword research spreadsheet - doing keyword research - keyword research analyzer - keyword research help - outsource keyword research - proper keyword research -

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